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The 16 Basic Desires Theory

Is a theory of motivation.

These desires are what drive our everyday actions and make us who we are.
What makes individuals unique is the combination and ranking of these desires.

Basic Desire End Goal
Acceptance the need to be appreciated
Curiosity the need to gain knowledge
Eating the need for food
Family the need to take care of one’s offspring
Honor the need to be faithful to the customary values of an individual’s ethnic group, family or clan
Idealism the need for social justice
Independence the need to be distinct and self-reliant
Order the need for prepared, established, and conventional environments
Physical activity the need for work out of the body
Power the need for control of will
Romance the need for mating or sex
Saving the need to accumulate something
Social contact the need for relationship with others
Social status the need for social significance
Tranquility the need to be secure and protected
Vengeance the need to strike back against another person

Steven Reiss - Who Am I ?